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VEI Certification

Training Program

As virtual and hybrid events continue to offer new avenues to expand global reach, develop new revenue streams, grow online communities, and provide increased analytics, it is crucial that event professionals have the skills to capitalize on these new opportunities.

 

The VEI certification training program will enable event professionals to produce and deliver exceptional digital event experiences.

 

The training is on-demand providing a learning experience tailored to your needs, at your own pace, and with 17 leading global subject matter experts you will benefit from a diverse range of specialist knowledge across all aspects of virtual and hybrid events.

VEI Training Modules

INTRO

Introduction to Virtual Events

What is a virtual event? Understand the  components of online events and the key differences between virtual and physical
 

 

MODULE 3

Virtual content requires a different approach. Understand the elements behind compelling content.

MODULE 6

Executing Your Virtual Event on the Day

Build your knowledge, step-by-step, in virtual events which will give you the tools and the confidence to deliver great events.
 

MODULE 9

An Introduction to Hybrid Events

Gain insights and detailed know-how on how best to deliver hybrid events, the likely future for all events.

MODULE 1

Attracting Your Audience

Discover the key differences, and critical success factors behind generating great audiences.

MODULE 4

Monetizing Your Virtual Event

Learn how virtual events experts develop pricing and charging models and have created brand new revenue streams for you to implement in your market.

MODULE 7

Virtual events are opening up a new world of event metrics - find out what you should be measuring and how to use it for growth.

MODULE 10

Mastering Sales Skills For Virtual Events

Discover the key skills in selling virtual and hybrid events

MODULE 2

Increasing Audience Engagement

Keeping your audience engaged is essential. Learn how to drive meaningful engagement, and provide unmissable experiences

MODULE 5

Choosing the Right Technology

Make sense of the complicated tech market and really understand how to select and use the right tech for your events.

MODULE 8

Follow our detailed module on community building in a virtual environment to get close to your market and learn exactly what they need and want.

 

Pricing & Packages

The full certification package will include full access to all of the 11 modules, each module will be approximately 1-2 hours of content, with downloadable self-paced exercises and an exam at the end.  

The certification course is an on-demand style package, meaning you will be able to learn at a time of your convenience, at your own pace and you will be able to revisit the modules at any point to access key information for your day-to-day role. 

The course will soon have closed-captioning available in Chinese (Simplified), French, Portuguese and Spanish, please let us know if you'd like to take the course in another language.

Group Packages

For group bookings of 3 or more, you are eligible for a discount, please contact us for more info.

If you'd prefer payment via invoice, please contact the team here.

What Our VEI Alumni Say

Let me start with saying I loved this course. The VEI team brought together an amazing group of subject matter experts that discussed topics that were relevant in today's event world. I've taken a lot of event courses in the past that seemed to be out-of-date and with old theories on how events should be run. Not this one. Great speakers, great content, and a great program.

John Baldwin

Event Director

Connect Partnership Group

Net Promoter Score

+85

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WHY CHOOSE THE VEI CERTIFICATION TRAINING PROGRAM?

Increase your revenue, grow your global reach, increase your customer retention, gain new data, improve customer analytics, gain a competitive edge, build your community and position your event brand at the heart of your market. 

  • 17 Leading Subject Matter Experts - rather than broad “catch-all” training, you will receive specific expert knowledge across each aspect of virtual and hybrid events

  • Flexible On-demand learning - learn at your own pace with 24 hours a day access, 7 days a week

  • Post-completion learning program - access materials and refresh your knowledge for continued learning even after you finish

  • Exclusive access to the VEI training platform discussion board - access to peer-to-peer learning and sharing of best practice

  • Industry recognized qualification - showcase and provide credibility for your knowledge and skills with peers, customers, and employers

  • Overwhelming industry approval - with a Net Promoter Score +85, you will be joining a world-leading, industry-endorsed program approved by event industry leaders

  • The VEIP certification is accredited by CPD - The Virtual Events Institute is an accredited CPD provider.

Meet Our Global Leading Subject Matter Experts

By joining the VEI program, you will benefit from the knowledge of 17+ global leading subject matter experts, from across many event models and sectors.  All are specialists in their specific areas of virtual and hybrid events, which means that you have access to THE most relevant information for each module

  • Ewa Campbell
    Chief Marketing Officer
    GovNet
  • Andrew Carney
    Co-founder
    Smartxpo
  • Gabriella Cyranski
    Marketing Strategist
    Intrado – Digital Media
  • Laura Davidson
    Director
    Tag Digital
  • Dawn Dennis
    Founder & Event Director
    Continuity Consulting Limited
  • Clare Forestier
    Event Host, Media & Presentation Skills Coach
  • Emma Hilitch
    Content Director
    Virtual Events Institute
  • Michaela Jeffery-Morrison
    Chief Executive Officer
    Ascend Global Media
  • Eric Louw
    Managing Partner
    The Social Effect
  • Vanessa Lovatt
    Chief Evangelist
    Glisser
  • Ricardo Molina
    Co-founder & Director
    BrightBull Marketing
  • Stephan Murtagh
    Managing Director
    The Exhibition Guy
  • Miguel Neves
    Chief Social Strategist
    miguelseven.com
  • Nick Paul
    Director
    The Virtual Event Company
  • Stephanie Selesnick
    President
    International Trade Information
  • Neil Shorney
    Chief Possibility Officer
    Navanter
  • Peter Wardell
    Professional Speaker & Performer
    Brandmagic
 
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Candidates who have completed all 11 modules will be able to display the official Virtual Events Institute Certification badge. Our badge is recognized as a commitment to excellence and inspires confidence in your partners and attendees.

Top Ten Takeaways 

  1. Fully understand the entire process. Each module delivers an in-depth dive into key topics to guide you through the whole process of creating and running successful virtual events.
     

  2. Build your knowledge, step-by-step, in virtual events which will give you the tools and the confidence to deliver great events.
     

  3. Collect a resource library of practical tools such as templates and checklists, from the self-paced exercises and downloads.
     

  4. Make sense of the complicated tech market and really understand how to select and use the right tech for your events.
     

  5. No-one wants to have issues on the day. Take the methods and techniques from the course to plan your own events to the tiniest detail, then deliver great events with confidence.
     

  6. If your events have always made money, there is no need for this to change. Learn how virtual events experts develop pricing and charging models and have created brand new revenue streams for you to implement in your market.
     

  7. Follow our detailed module on community building in a virtual environment to get close to your market and learn exactly what they need and want.
     

  8. Once you have mastered the practicalities of delivering virtual events, gain insights and detailed know-how on how best to deliver hybrid events, the likely future for all events.
     

  9. With the warm knowledge that you now have the skills and experience to live up to it, receive full Virtual Events Professional certification and the right to display the VEI badge on your CV and LinkedIn.