As virtual and hybrid events continue to offer new avenues to expand global reach, develop new revenue streams, grow online communities, and provide increased analytics, it is crucial that event professionals have the skills to capitalize on these new opportunities.
The VEI certification Skills pathways will enable event professionals to produce and deliver exceptional digital event experiences.
All pathways are on-demand providing a learning experience tailored to your needs, at your own pace, and with 17 leading global subject matter experts you will benefit from a diverse range of specialist knowledge across all aspects of virtual and hybrid events.
Skills Pathways
NEW!
Become a GOLD member and upskill in the core disciplines of virtual and hybrid events. Our new skills pathways include 5 modules to deliver key skills by role and function, in a flexible, on-demand format.
Marketing
Pathway
Learn the critical skills needed to promote digital events, grow audiences, utilize new data opportunities, and build powerful event communities.
MODULES INCLUDED:
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Introduction to Virtual Events
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Introduction to Hybrid Events
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Attracting Your Audience
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Building Your Online Event Community
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Measuring Success Post-Event
Sales
Pathway
Build a powerful sales skill set, and maximize your digital event revenue. Discover how to monetize virtual events and master sales for digital events.
MODULES INCLUDED:
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Introduction to Virtual Events
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Introduction to Hybrid Events
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Mastering Sales Skills for Virtual and Hybrid Events
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Monetizing Your Virtual and Hybrid Events
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Measuring Success Post-Event
Operations
Pathway
Learn how to execute perfect digital experiences for attendees and sponsors. Find out how to choose the right tech, increase engagement and implement the key planning skills required.
MODULES INCLUDED:
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Introduction to Virtual Events
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Introduction to Hybrid Events
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Executing Your Virtual and Hybrid Events on the Day
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Increasing Audience Engagement
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Choosing the Right Technology
Content
Pathway
Discover how to create content to maximize uptake & engagement for virtual & hybrid events. Plus, find out how to create communities for serious event growth.
MODULES INCLUDED:
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Introduction to Virtual Events
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Introduction to Hybrid Events
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Developing Strategic Content Design
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Increasing Audience Engagement
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Building Your Online Event Community
Why Choose The VEI Skills Program?
Increase your revenue, grow your global reach, increase your customer retention, gain new data, improve customer analytics, gain a competitive edge, build your community and position your event brand at the heart of your market.
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17 Leading Subject Matter Experts - rather than broad “catch-all” training, you will receive specific expert knowledge across each aspect of virtual and hybrid events