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Industry Insights
The Virtual Events Institute Industry Insights is the place to keep up to date with the latest virtual and hybrid event news, opinions, and trends. We speak to industry leaders, event pioneers and break down the essential topics shaping the events industry.
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UFI and Virtual Events Institute confirm strategic partnership
UFI, the Global Association of the Exhibition Industry, and the Virtual Events Institute (VEI) have announced a strategic partnership.
Mar 23, 20211 min read


A hybrid future: How event venues are adapting
VEI takes a look at how convention centers, hotels and other venues have been adapting and preparing for a new reality – a hybrid one.
Mar 22, 20212 min read


Audience engagement: 20 creative ideas to keep virtual attendees hooked
Creative techniques, strategies and philosophies for engaging digital event audiences.
Mar 18, 20215 min read


AEO AND VIRTUAL EVENTS INSTITUTE ANNOUNCE PARTNERSHIP
AEO, the Association for event organizers, and the Virtual Events Institute (VEI) have announced a strategic education and training partners
Mar 17, 20212 min read


What can event professionals learn from MarTech?
Matt Coyne, the co-founder of AMMP Digital, explores what planners can learn from MarTech platforms on how to win and retain attendees.
Mar 16, 20214 min read


5 must-ask questions for your virtual event survey
How satisfied were they? Will they recommend your event? Will they attend again in the future?
Mar 15, 20213 min read


Crystal-gazing into the future of events: Six disruptive technology trends to watch out for
Hubilo's Falguni Jain shares six disruptive technology trends to watch out for in the future of events.
Mar 11, 20213 min read


GPJ’s Scott Kellner: Screen fatigue and the issues keeping eventprofs awake at night
Scott Kellner, George P. Johnson’s senior vice president of sales and marketing, on future trends and the state of the industry.
Mar 10, 20213 min read


International Women’s Day: Unconscious bias, prevailing stereotypes and mentoring
Ahead of International Women’s Day, we spoke to an array of female leaders and rising stars in the events industry about their...
Mar 3, 20219 min read


Is the role of 'event organizer' changing?
Industry experts Marco Giberti and Denzil Rankine discuss technology and how the role of the 'event organizer' is changing.
Mar 2, 20212 min read


Defining digital event types
Cheri Keith, head of strategy at ON24, offers a lexicon guide to marketing in the digital realm for 2021.
Mar 1, 20213 min read


60 seconds with Reed Exhibitions' LATAM MD, Claudio Della Nina
Claudio Della Nina, managing director of Reed Exhibitions LATAM, talks about the events and exhibition market in Latin America.
Feb 26, 20213 min read


Four tips on delivering engaging online presentations
Delivering an engaging presentation at a digital or hybrid event isn’t easy. Here's some tips from Conference Compass
Feb 24, 20212 min read


10 things to consider on digital-first delivery and design
Need-to-know insights from Hubilo’s recent flagship event ‘The Future of Events’
Feb 22, 20212 min read


12 key takeaways on event monetization success
Event industry experts shared their experiences and wisdom at the Virtual Event Institute’s (VEI) monthly summit on event monetization.
Feb 19, 20214 min read


Why event planners need to know about psychographics
Psychographics are a good starting point for any conversation with sponsors around monetization.
Feb 17, 20213 min read


Soundings and the Virtual Events Institute announce exclusive partnership
Soundings and the Virtual Events Institute have announced an exclusive partnership to support freelance event organizers.
Feb 16, 20212 min read


How to create better networking at virtual events
Swapcard co-founder and COO Damien Courbon on how to reimagine networking at digital events.
Feb 15, 20213 min read


Informa Markets and Virtual Events Institute launch global training partnership
Informa Markets has partnered with the Virtual Events Institute (VEI) to roll out the VEI certification training program across its business
Feb 10, 20212 min read


How to deliver value for sponsors in a digital world
One of the big issues facing virtual event organizers is how to deliver value for exhibitors. Here are some ideas...
Feb 8, 20213 min read
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