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The Virtual Events Institute (VEI) Launches

A global platform to bring the virtual and hybrid events community together to share peer best practices in the midst of hyper innovation

London, UK and Portsmouth, NH USA (July 28, 2020) -- The Virtual Events Institute (VEI) has been launched as a global platform to bring the community together to educate, discuss, inspire and do business.

The pandemic has rapidly accelerated the events industries’ adoption of virtual. Virtual events and experiences now play a crucial role in global marketing and event strategies, complementing live experiences and creating opportunities to get closer to customers, gain real-time market insight and widen global reach. Virtual Events are currently at the heart of community building. The need to understand and master the art of creating engaging virtual events is now key for business success as we look towards a certain hybrid future. 

The Virtual Events Institute will provide a platform to discuss the quickly evolving topics around virtual and hybrid events and it will deliver high-level summits, market insights, community networking, certification training and awards. This community will establish the urgently needed best practices and innovation to all members involved in virtual events around the globe.

The Virtual Events Institute launches with a 10-module certification training course, delivered by market-leading subject matter experts, focusing on the key skills and knowledge needed to excel at planning and executing exceptional virtual events.   There is an introduction price for the first 100 places for the inaugural class and there are special promotional packages for freelancers, students and not-for-profit organizations.

"I believe there is a great opportunity in the virtual and hybrid approach to events and I am excited to play a key role in advancing the cause" says Eric Ly, Co-founder of LinkedIn, entrepreneur and VEI Advisor.

The 10-module certification course will commence in August and the module content will include how to attract and engage your audience; how to monetize and create new revenue streams; how to create compelling content and maintain audience attention; how to choose the right platform and technology; how to deliver a successful virtual event on the day and more to be announced.

“As innovation evolves us eventually towards a hybrid event future, VEI will become the trusted community of experts to discover, learn and share best practices in the rapidly evolving virtual event industry. The launch of the VEI certification program will set the standard and help raise the bar for virtual event evolution around the world,” says RD Whitney Co-founder and Director of VEI.

“Together the Event Virtualization Summit and the Virtual Events Institute will advance a new profession who fulfill the new and unprecedented need to bring people together virtually and support bringing people together physically” says Michael Barnett, Co-founder and Director of VEI and CEO of InGo.

The Virtual Events Institute Advisory Board is comprised of senior global market leaders to ensure that the Institute will continually meet the needs of the market.  These leaders come from the worlds of trade shows, corporate events, HR, investment, sports and media. A full list of advisors can be found on the Virtual Events Institute website.

“The Virtual Events Institute is bringing the global community together to create the future of virtual and hybrid events.  The VEI will provide valuable connections, knowledge and insight for the community to evolve event experiences and the VEI certification program will provide the ideal learning platform,” says Sophie Ahmed, Co-Founder and CEO of The Virtual Events Institute. 

About Virtual Events Institute LLC: The Virtual Events Institute is a global platform to bring the community together to inspire, discuss and learn how to produce exceptional virtual and hybrid events. Through summits, certification and market insight, The Virtual Events Institute will help create the next generation of event professionals.


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