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Cvent and Virtual Events Institute form strategic partnership

The Virtual Events Institute (VEI) has unveiled a new partnership with meetings, events, and hospitality technology provider, Cvent.

Cvent will be the headline sponsor of VEI's upcoming awards

VEI serves the global events community by providing education, training, innovation and best practices to ensure virtual and hybrid event excellence.

Through the strategic partnership, Cvent will be the exclusive registration and virtual event platform provider and headline sponsor of the inaugural VEI Virtual & Hybrid Event Awards.

The VEI Virtual & Hybrid Event Awards, which will take place on 22 April, will celebrate excellence in virtual and hybrid events and all those who work within the industry from event organizers, brands, agencies, event tech providers and technology platforms,

In addition, VEI and Cvent will collaborate to deliver instructional resources and host online webinars and masterclasses to educate industry professionals and support their efforts to deliver successful virtual and hybrid events.

Cvent customers will receive a discount on the VEI Certification Program. The VEI program is comprised of 11 modules, covering a step-by-step guide for all event disciplines, across sales, marketing, content and operations, on how to produce and deliver excellence in digital events.

Patrick Smith, SVP and CMO of Cvent

“The team at VEI recognize that the future of events is a blend of virtual, in-person, and hybrid experiences,” said Patrick Smith, Cvent senior vice president and CMO. “And we’re proud to support their mission to educate and support industry professionals as they navigate this new environment where we expect events will be more numerous and more impactful than ever before.”

Sophie Ahmed, CEO of VEI

Sophie Ahmed, CEO and Co-founder of VEI, said: “We are excited to be partnering with Cvent for our first VEI Virtual & Hybrid Event Awards in April as we celebrate innovation and excellence in virtual and hybrid events. The number and strength of entries has been incredible, and we are looking forward to releasing the shortlist and announcing the finalists. Cvent is well-established in the meetings, events and hospitality industry and we are looking forward to developing a long-term partnership with them.”


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