Brittney Goodman brings over 15+ years of sports & entertainment event
experience to Octagon. She currently oversees the agency’s experiential
initiatives within the, Global and Marquee Event division. She provides senior
leadership to several agency clients such as Cisco, Mastercard and AB InBev.
Britney has activated high-level international hospitality programs across many
properties/events such as the GRAMMY Awards, The British Open, UEFA
Champions League, Super Bowl as well as the Australian Open. Recent
successes include the Rugby World Cup where she managed a team across 12
cities in Japan.
In 2020, Brittney led her team to pivot to virtual and hybrid events to deliver value
to clients when sports and entertainment activations came to a halt. She helped
the team craft new platforms by bundling innovative technology, ambassador’s
appearances and virtual assets to drive fan engagement.